by Lee Hathaway » May 9th, '08, 00:26
Hi guys,
I am one of the owners of Magic Cave. We are producing this effect so I wanted to add a few comments here.
First of all, it's understandable to me that somebody might question the legitimacy of comments, however I'd like to make it clear that it's not in our interest nor is it our business practice to operate in such a manner. We are a legitimate company with thousands of happy customers, established for over 20 years with a permanent stand in Covent Garden.
Myself and my business partner Neil Henry took over the business a year ago, and since then we've moved into producing effects.
I'm pleased to read the comments here as many of them summise perfectly the ethos we adopted when going into producing magic effects. As a first hand victim of useless gimmicks and flashy promo's that promise the earth we decided from day one that we would only market useable decent stuff that we felt comfortable was truly excellent. Not only from an effect point of view but also by producing a high quality value for money product.
I would hope the success of our first effect, The Cannabis Effect goes some way towards a testimony of our commitment to this strategy. It received stunning reviews from magic magazines worldwide. Both for the effect and for the quality of production. David Regal said in Genii it was one of the best new card effects he'd seen for absolutely ages. It also recently won a runner-up prize in the Magic Industry Awards for best trick of 2007.
Above and beyond any financial reward, both myself and everyone involved in this project are extremely proud of what we have achieved so far. We would be fools to risk destroying this reputation and I assure you myself and many other guys have worked and continue to work tirelessly to ensure that The Crystal Method will be a product we can all be proud of.
Angelo Carbone (considered by myself and many other top magicians to be the one of the greatest magic inventors alive today) looked at the Crystal Method and said to me "damn, I wish I'd thought of this". Some of Angelo's ideas using it will appear on the DVD.
With regards to releasing further information I'll keep you posted here on any new updates, release dates or extra material we post on Youtube. We've tried hard not to expose the method on the trailer and consequently some of the best effects achievable are not featured.
Since the Cannabis Effect we've been inundated with people trying to get us to market their effects. Some of them high-profile names. However, on each occasion we've declined because it's not been a product we've completely believed in.
I would hope, if you spoke to anyone who knows us personally it would be apparent we are not a marketing house designed to knock out a handful of useless gimmicky effect to swipe a load of cash from some unsuspecting punters. We are are group of like-minded individuals with a passion for what we do who feel we have something decent to offer to the magic world,
best,
Lee Hathaway.