Anni wrote:I love this book! Simple things like the colour mind-reading priming example in number one have got me jobs on their own! When you tell them the colour they are thinking of, and all the colours they changed their mind to, and in what order, you can't really improve upon it!
Thank you very much!

I remember the first time I tried that out on someone. It was my friend Ann (no relation, I take it!). I saw her eyes hunting and realised she was discarding choices. The look on her face when I got "purple" was the defining moment in the development of the approach.