smoked salmon wrote:Wondering if someone could help me.
I'm looking for the text that was used in a psychology experiment, where everyone was given a personality analysis (apperantly based on their answers in a survey - but in reality everyone got the same answer), and asked to rate it on a scale from 1 to 10.
It is named in "Quirkology", but someone has borrowed my copy
What was the name of the experiment/the person conducting the experiment? Or do you have a link to the text?
In 1948, US clinical psychologist Bertrand Forer designed and carried put an experiment to discover the power of the personal validation fallacy. He gave gave his students a detailed, written personality questionnaire to fill out. Based on this, he produced a personal analysis for each student. He then asked each to score theirs from 0 (bad) to 5 (excellent) based on how closely it matched their personality. When averaged out over all the students who took part, the mean score was 4.26 (very accurate, in other words).
Experiments in psychology are deliberately devious, however. They lull the subjects into believing one thing is happening when the researchers are in fact studying something else entirely. This is because if the subject knows what’s going on, he or she will behave differently. Forer’s experiment was no exception. In fact, the initial questionnaire played no part in the proceedings at all. It was simply designed to distract the students from the true purpose of the experiment . Forer had assembled a stock personality reading from a number of phrases that could equally apply to anyone. He gave exactly the same text to every student as their “personal” character assessment.
The fact that Forer’s students scored these apparently personal readings so highly shows the power of the underlying personal validation fallacy, also known as the "Forer Effect". It works in many other contexts, and it's very robust.