Tonight, Channel 4, 11pm. It sounded interesting until I discovered that it's presented by... wait for it...
Preston from The Ordinary Boys.

Seriously!
Moderators: nickj, Lady of Mystery, Mandrake, bananafish, support
seige wrote:Correct me if I'm wrong:
By the very fact this is being debated, and talked about on an internet forum, people who otherwise wouldn't have seen it will tune in. They may even tell their friends and family, who will also tune in.
During the show, you'll see adverts—perhaps one of the people who wouldn't have otherwise seen the show will act upon the marketing in that advert?
And after the show, tongues will wag, interest will be generated.
In marketing terms, this is basically a way to get 'bums on seats'... rake in the viewers.
And guess what... no matter how much you think this is wrong, a load of poo or just exploit, you're MAKING it popular by talking about it. You're making it TOPICAL.
Viral advertising. Works like a charm.
You're just playing into their hands mwhuuuhahahahhahahaha
Mandrake wrote:Perhaps they could save a few quid by only having one newsreader rather than two and similar economy measures.
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