talkmagic.co.uk

black hart wrote:
Here are just some of our clients:

RE/MAX Medalta Real Estate
Esplanade Arts and Heritage Centre
Alberta Health Services
Raymond James Ltd
Community Futures Entrecorp
etc. etc.

How did you get these client names???? They are actually clients of mine...that is earie. Are you from or have you worked in the area as well?

two quickies:

1. you look like a competent magician - but do you have a USP?

2. you shouldn't have pages with nothing on them, like the video page

abecedarianmind wrote:two quickies:

1. you look like a competent magician - but do you have a USP?

2. you shouldn't have pages with nothing on them, like the video page

Pardon my ignorance...what is a USP?

moodini wrote:what is a USP?

USP = Unique Selling Point - i.e. the 'something different' about you that makes you stand out from the crowd and become a more attractive proposition to potential customers.

Not to be confused with UPS (Uninteruptable Power Supply) or APC (a manufacturer of UPSes).

Ahhhhh....I wasn't sure what the acronym meant. I use the phrase "specializing in a unique blend of magic and comedy"

I do realize that to those that are involved with magic, the idea of comedy magic is not unique but I am not trying to sell them...however, to many (almost all my clients) laypeople the concept is unique and sets me apart in their eyes...I always get ""wow...what a neat combination, I have not seen/heard of that before!" I use phrase in the top right header of my page, as well as my biography info.

Without going into pages of detail, the business plan does have a couple of twists and turns coming in its revision...utilizing my experience as a professional emcee, golf professional, magician, freelance columnist, host of a weekly televised golf show, and lecturer, I am evolving toward a package that allows me to work with some "Magical education" and wrap various experience elements in with a variety of lecture topics, and utilze magic to parallel it all and/or tie it all in as examples...offering another "unique" handle to work from.

Again, magical educators are not entirely unique to those entrenched in the magic world, but it is about what the potential client percieves as unique that really matters to me.